Every studio out there has multiple things going on at once, in the background. Shooting, editing, blogging, writing, organizing, printing–it’s pretty endless the stuff you do to keep your head above water since this thing called digital landed on the front doorstep. One of the things I tell any class I teach is that if you don’t have a website, an online repository of your work, you basically don’t exist as a photog. And it can’t just be a thrown together collection of stuff. You gotta think about it, design it, and make it user friendly. The average art director, or creative at an agency, has got, oh, about 2.5 seconds to finagle their way into your website and be struck enough to keep clicking. You gotta make it simple, approachable, and fast. And, by the way, you gotta have some good pix to back up all the dissolves, fades and type treatments.
Today, we are launching a new, updated website, in collaboration with Livebooks. Notice the royal “we” there. I’ve been on the road, and Drew back at the studio has been hammering this into shape, along with Mike Cali. Drew’s got good picture sense, and good design sense, and the results, hopefully speak for themselves. I invite you to cruise a bit, if you have, you know, hopefully more than 2.5 seconds.
A few very cool tidbits about the new site…
– There’s a ton more depth to the site than any previous iteration we’ve had- stories, lots of new photos, video content built-in, etc…and there’s a bunch more on the way.
– The site is now fully scalable, thanks to Livebooks’ new Scaler feature.
Take a look, and let us know what you think.
A huge thank you goes out to Matt Bailey, Ryan Mahar, Adam Royer, Dayle Hendrickson, and everyone else at Livebooks who helped us piece all of this together.