A couple of indispensable blogs were posted this week. First, John Loengard’s guest blog on Scott Kelby’s Photoshop Insider.
This I would suggest as a must read for photographers and picture editors alike. Tremendous economic pressures over time have fractured and adversely affected the historic and important relationship good picture editors have with the photographers they employ. This post, and John’s well reasoned and direct advocacy for the role of the photog in the world of publications, is very well taken.
The other is up on Strobist.
Greg Heisler burst onto the magazine scene around 1980 or so, and single handedly changed magazine photography. I am not overstating the case. His singular sense of light and color impacted so thoroughly that just about every picture editor out there was lining their magazine up for pictures that looked like Greg’s. He had lots of imitators (myself included) who devoured his stuff, looking at catch lights to see where he put what kind of flashes, and wondering what gel pack had produced the vibrant color palette that attended his pix. I could stand at magazine rack and look at a display of a couple hundred mags, and pick out a Heisler cover.
I have worked with Rudy, and can thoroughly corroborate what Greg breezily refers to as the “moment of truth,” on this shoot. This cover was done of Rudy at his personal zenith, and when a public figure is at such a point, their handlers are like a very effective offensive line in football, blocking all charges. The behind the scenes negotiating just to get Rudy to top of the Rock must have been intense. Then, of course, once he gets there, is gonna go up on the edge of the roof? Rudy’s actually pretty cool about that stuff once you get him to the location. Pretty down to earth, or edge of the building type of guy.
The planning of the light is very cool to listen in on. So is the lesson that could be easily glossed over. Research. A week of going to the location at the exact time of day to determine the look and feel of the light. This was an intense collaboration between an extremely talented photog, a picture editor who did and said all the right things to get the subject on board, and a magazine willing to go the extra mile to get something done right. This was the correct mix of craft, obsession, funding and preparation.
This photo is memorable, and memorable isn’t easy. You generally don’t get memorable from a $50 stock pickup. Rudy was an icon at that moment in time, and thus demanded an appropriately iconic photographer. That combination is the reason we are still looking at this picture.